Selected work / 09
A Houston production company, guided by creative direction
Studio Thirty Media needed to speak to marketing and communications leaders as a production partner—not as a general creative-services vendor. I shaped the positioning and website around corporate video, brand films, executive portraits, and the decisions that make those projects work.
- Client
- Studio Thirty Media
- Location
- Houston, Texas
- Industry
- Video Production / Creative Services
- Deliverables
- Brand Positioning, Website, Motion, Portfolio System
- Role
- Creative Direction, Strategy, UX/UI, Development
01 / The challenge
Position the studio's corporate video, brand-film, and executive-portrait work as clear, credible offers and give prospective clients a straightforward way to begin.
Studio Thirty Media needed a site that could speak to senior marketing and communications teams without relying on generic production-company language. The challenge was to organize a broad range of services, demonstrate production quality through real work, and make the next step feel simple for a prospective client.
02 / What I led
Position the studio around the problems clients need production to solve.
I led the positioning, messaging, art direction, service architecture, UX/UI, responsive development, motion presentation, and case-study structure.
- 01Brand positioning and messaging
- 02Art direction and editorial visual system
- 03UX strategy, UI design, and responsive web development
- 04Video and motion presentation
- 05Portfolio and case-study architecture
- 06Service-page structure and conversion paths
We don't start with the camera. We start with what the work needs to do.
03 / The key decision
Let the footage establish the standard, then explain the thinking behind it.
The motion-led hero creates the first impression. Selected work proves range. Service pages connect that proof to real communication needs, and the inquiry path asks for enough context to begin a useful conversation.
04 / The solution
A production brand built as a proof system.
A video-forward homepage, selected-work modules, service pages, and a focused inquiry path share one editorial serif, high-contrast type, and production-forward image language.
Footage establishes the standard.
The motion-led hero creates the first impression. Selected work proves range. Service pages connect that proof to real communication needs, and the inquiry path asks for enough context to begin a useful conversation.
Services without fog.
Video-forward homepage, selected-work modules, service pages, and a focused inquiry path share one editorial visual system from hero through case-study pages.
A direct next step.
A clearer position: production guided by creative direction, with real work presented as evidence and a focused path from brief to conversation.
05 / The impact
A clearer position: production guided by creative direction.
Corporate-facing service structure
Services organize the studio's capabilities into understandable starting points for prospective clients.
Real work presented as evidence
Featured films and case studies make production quality and range visible before a conversation begins.
One editorial experience across the site
A single editorial system connects positioning, motion, portfolio content, services, and calls to action.
A focused path from brief to conversation
A consistent desktop and mobile experience helps visitors move from discovery to project inquiry.
06 / Web experience
studiothirtymedia.com across desktop and mobile
The experience uses a video-forward homepage, selected-work modules, clear services, and a focused inquiry path. The structure balances visual proof with practical information so visitors can understand what the studio does, review relevant work, and decide whether to start a project conversation.
On mobile, the same core sequence remains intact: positioning, proof, services, and a clear action—optimized for scanning without diluting the brand's editorial presence.
07 / Reflection
From creative services to a credible production partner.
“The redesign clarified what Studio Thirty Media is really offering: not simply a crew or a camera package, but production shaped by the message, audience, and outcome.”
Production shaped by the message.